Mondi wins German Packaging Award 2017 for boosting consumer convenience with CornerPackPublication Date:
05 September 2017
Vienna, 04 September 2017 – Mondi Consumer Goods Packaging received the German Packaging Award 2017 (Deutscher Verpackungspreis) in the “functionality and convenience” category. The competition - organised annually by the German Packaging Institute (Deutsches Verpackungsinstitut – dvi) - recognised the company for its innovative easy opening solution, CornerPack.
In response to European consumers’ growing appetite for snacks on the go, Mondi’s Consumer Packaging R&D Innovation team and Mondi Solec in Poland developed a new packaging solution that focuses on convenience. The majority of conventional foil packaging is opened by tearing along a perforated corner. However, this often not only results in product spillage but also in openings that are either too large or too small. This prompted Mondi to design a bag with multiple easy-to-use openings. Based on consumer feedback, Mondi devised semi-circular, parallel scoring lines on both sides in the bag’s upper corners to indicate the different opening options. Consumers simply open the packaging as usual, as the tear automatically follows the scoring line, which facilitates easy product delivery.
By pre-punching the scoring lines, Mondi eliminated uncontrolled tears and product spillage. On top of that, the new design does not require additional instructions on how to open the packaging: The scoring lines run around the full width of the bag - starting in the corner, which means opening the product is highly intuitive.
The panel of judges was particularly impressed by the smart design of the tear lines. Moreover, the scoring lines can easily be applied to the majority of popular flexible packaging (BOPP and met/BOPP films) without requiring additional changes to existing production lines.
Oliver Sperber, Chief Innovation Officer Mondi Consumer Packaging, commented, “We are honoured to be receiving this award for the second year in a row and consider it as a recognition of our commitment to develop convenient packaging solutions that simplify the lives of consumers every day.”
Judith Wronn, Marketing and Communications, Mondi Consumer Packaging
Tel: +43 (0)1 79013 4793, Fax: +43 (0)1 79013 967
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Mondi is an international packaging and paper group, employing around 25,000 people across more than 30 countries. Our key operations are located in central Europe, Russia, North America and South Africa. In 2016, Mondi had revenues of €6.7 billion and a return on capital employed of 20.3%.
We are fully integrated across the packaging and paper value chain - from managing forests and producing pulp, paper and compound plastics, to developing effective and innovative industrial and consumer packaging solutions. With over 100 products customised into more than 100,000 solutions, we offer more than you may expect. Leading brands around the world rely on our innovative technologies and products across a variety of industries such as agriculture; automotive; building and construction; chemicals and dangerous goods; food and beverages; graphic and photographic; home and personal care; medical and pharmaceutical; office and professional printing; packaging and paper converting; pet care; retail and e-commerce; and shipping and transport.
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Mondi has a dual listed company structure, with a primary listing on the JSE Limited for Mondi Limited under the ticker code MND and a premium listing on the London Stock Exchange for Mondi plc, under the ticker code MNDI. We have been included in the FTSE4Good Index Series since 2008 and the JSE's Socially Responsible Investment (SRI) Index since 2007.