BarrierPack Recyclable provides sustainable solution for dishwasher tablet packaging
Leading global packaging and paper group Mondi has partnered with Reckitt Benckiser Group to launch a fully recyclable, mono-material flexible plastic packaging portfolio for the premium line of its Finish® dishwasher tablets Quantum Ultimate.
This product line had previously used a multilayer, PET/PE laminate pouch construction that was not recyclable. With RB’s commitment that 100% of its plastic packaging must be reusable or recyclable by 2025 that had to change. RB has a “4 R” approach to using plastics –– reduce, reuse, replace, recycle.
Following Mondi’s customer-centric EcoSolutions approach, we worked closely with RB to find the best solution and make this product fully recyclable without sacrificing the high-end look, feel and performance - we asked questions about the entire process and tailored various aspects to meet the customer’s precise needs.
"Given that this is a premium product line for Finish®, it was vital that the resulting stand-up pouch was rigid enough with a smooth appearance, while offering exact colour matching and a quality feel. There could be no compromise in the barrier properties of the package, and it also needed to incorporate a recyclable zipper for ease of use in opening and closing the pouch.”
Krzysztof Krajewski, RB’s Director Packaging Sustainability - Hygiene, said, “We appreciate the work and effort Mondi put into this project. It was quite a journey with dozens of trials. Mondi had a great, hands-on approach and was very agile. We’re pleased that Mondi is an RB innovation partner and part of our company’s ‘PtI-Partners-to-innovate’ signature program established by our R&D. From the ideation to launch, we’re with our partners every step of the way.”
RB says it plans to roll out its new Finish® packaging in Italy as of May, followed by Germany and the UK, with a global launch thereafter.
“Mondi is committed to producing packaging that is sustainable by design,” Seux noted. “We work together with our customers guided by our EcoSolutions approach, which helps us create packaging that protects the customer’s products and the future of our planet.”
Technical details about Mondi’s BarrierPack Recyclable used for RB’s premium line of Finish® dishwasher tabs:
BarrierPack Recyclable awards:
2018 Plastics Recycling Awards Europe - ”Best Technology Innovation in Plastics Recycling“
Reckitt Benckiser’s Partner-to-Innovate (PtI) Program:
Mondi is a global leader in packaging and paper, contributing to a better world by making innovative, packaging and paper solutions that are sustainable by design. Our business is fully integrated across the value chain – from managing forests and producing pulp, paper and plastic films, to developing and manufacturing effective industrial and consumer packaging solutions. Sustainability is at the centre of our strategy and intrinsic in the way we do business. We lead the industry with our customer- centric approach, EcoSolutions, where we ask the right questions to find the most sustainable solution. In 2019, Mondi had revenues of €7.27 billion and underlying EBITDA of €1.66 billion.
Mondi has a premium listing on the London Stock Exchange (MNDI), and a secondary listing on the JSE Limited (MNP). Mondi is a FTSE 100 constituent, and has been included in the FTSE4Good Index Series since 2008 and the FTSE/JSE Responsible Investment Index Series since 2007.
RB* is driven by its purpose to protect, heal and nurture in a relentless pursuit of a cleaner, healthier world. We fight to make access to the highest-quality hygiene, wellness and nourishment a right, not a privilege, for everyone. RB is proud to have a stable of trusted household brands found in households in more than 190 countries. These include Enfamil, Nutramigen, Nurofen, Strepsils, Gaviscon, Mucinex, Durex, Scholl, Clearasil, Lysol, Dettol, Veet, Harpic, Cillit Bang, Mortein, Finish, Vanish, Calgon, Woolite, Air Wick and more. 20 million RB products a day are bought by consumers globally. RB’s passion to put consumers and people first, to seek out new opportunities, to strive for excellence in all that we do, and to build shared success with all our partners, while doing the right thing, always is what guides the work of our 40,000+ diverse and talented colleagues worldwide. For more information visit www.rb.com
*RB is the trading name of the Reckitt Benckiser group of companies